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Specialized Digital Marketing

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You are here >> Home >> adwords

Tag Archives: adwords

“Organic Remarketing” With Google Search And Adwords

Specialized Digital Marketing Posted on December 12, 2014 by Michael JohnstonDecember 21, 2014

Organic Remarketing is a term I coined to describe an added and potentially overlooked organic benefit in Google Search results from using Adwords advertising. It seems that the term is indeed something new since a Google search on “Organic Remarketing” … Continue reading →

Posted in SEO | Tagged adwords, Adwords advertising, Google Search, online marketing | 3 Replies

Google Partners; Why Do You Need One For Adwords?

Specialized Digital Marketing Posted on July 5, 2014 by Michael JohnstonFebruary 17, 2015

The Google Partners program is one of many ways that Google enables various companies and individuals to earn recognition for their knowledge and abilities. Achieving and maintaining Partner status requires extensive study and recurring testing. The tests are created and … Continue reading →

Posted in advertising | Tagged adwords, business, Google Partners, marketing, online advertising, small business | Leave a reply

Using Viral Video Sites For Social Network Success

Specialized Digital Marketing Posted on June 8, 2014 by Michael JohnstonMarch 7, 2015

Viral video sites are a relative newcomer to the Internet money making infrastructure and I have not seen them getting much attention of yet with the marketing crowd. However I think they deserve a look because they have the potential … Continue reading →

Posted in advertising | Tagged adwords, images, photos, viral content, viral video | Leave a reply

Advertising Small Business In The New York Times

Specialized Digital Marketing Posted on May 30, 2014 by Michael JohnstonDecember 30, 2014

Advertising small business is a challenge because you just don’t have the same kind of budget that your larger competitors do. Most of the time small business owners I talk to out in the real world can’t even really give … Continue reading →

Posted in advertising | Tagged adwords, marketing, online advertising, small business, the New York Times | Leave a reply

Google Adwords Performance Forum 2014 – Commentary From Google Partners

Specialized Digital Marketing Posted on May 26, 2014 by Michael JohnstonMay 26, 2014

Google Adwords Performance Forum 2014 was attended this year by our founder Michael Johnston. In this video he discusses what he learned there for the benefit of Google Partner agencies. The video is available on the Google Partners channel on … Continue reading →

Posted in News | Tagged adwords, APF 2014, Google Partners, google+ | Leave a reply

How I Got Featured On The Google Home Page (Indirectly)

Specialized Digital Marketing Posted on May 12, 2014 by Michael JohnstonMay 12, 2014

This is National Small Business Week and although it may not rank among the biggest holidays in the United States it should be acknowledged. Small business is more important to our economy than most people will ever realize. In a blog post … Continue reading →

Posted in Small Business, Uncategorized | Tagged #smallbusinessweek, adwords, google places, google+, helpouts | Leave a reply

Content Strategies And Distribution Training – On Site Or Via Google Helpouts

Specialized Digital Marketing Posted on April 4, 2014 by Michael JohnstonApril 4, 2014

Content strategies have gained a high priority status in the business community. Recent advances is search engine algorithms have put their focus on finding and delivering the best quality content to every query. Creating fresh, interesting, informative or entertaining content … Continue reading →

Posted in digital marketing, SEO, small business advertising | Tagged adwords, content, content management, employee training, seo, small business | Leave a reply

Bowie’s New Song Is Being Promoted With Adwords

Specialized Digital Marketing Posted on May 21, 2013 by Michael JohnstonDecember 30, 2014

Some people seem to think that advertising their art is somehow “wrong”. I guess that stems from the anti-establishment feeling that still exists in the indie media world. That is not to say that most indie artists wouldn’t love to … Continue reading →

Posted in advertising | Tagged adwords, david bowie, the next day | 2 Replies
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